Brand
Foundation Machines brand kit.
Logos, monogram and palette. Use these when you write about us, ship a partner page or include us in a launch.
Logo
The Foundation Machines mark is an ink chip containing a split-diamond monogram. Use the wordmark "Foundation Machines" alongside it whenever space allows; the mark alone is for avatars, favicons and tight UI containers.
Palette
Paper#f5efe3
Background, base surface
Paper soft#ede5d2
Secondary surfaces
Paper deep#e3d8bf
Wells, deepest surfaces
Card#fbf8f0
Raised cards
Ink#1a1612
Text, marks, hairlines
Ink muted#6a5e4f
Secondary text, labels
Ink faint#b3a78f
Placeholders, dividers
Emphasis#4a0e0c
Accent, used very sparingly
Typography
- Fraunces for display + body copy. A warm, optically-tuned serif.
- JetBrains Mono for tracked micro-labels and code. Set in upper case, 0.18em letter-spacing, ink-muted.
Don't
- Don't recolour the mark or wordmark outside the palette above.
- Don't rotate or skew the mark. The diamond split is fixed.
- Don't pair the wordmark with another logo at the same size; ours should be the same optical weight as the partner mark.
- Don't use Sebastion AI to refer to the company. The company is Foundation Machines.
Need vector files in a specific format, alternative ratios or a partner-locked lockup? Email press and we'll send a zip.